When you walk in to see the doctor, does he sit down, point to the certificates around him, tell you what school he attended...what school of medicine he graduated from...what specialties he has?
Does he tell you how many years he has been practicing medicine or how many patients he treated last year?
Of course not!
The medical professional instead asks the patient (client) "Why are you here today?"..."What can I do for you?"..."Where does it hurt?"
He asks questions and LISTENS so he can understand the needs of his patient. Then he makes a diagnosis so those needs can properly be addressed.
Shouldn't you be doing the same thing as a real estate professional?
The key in helping to meet your client's needs is to ask the right questions and then LISTEN to what those needs are. If you don't understand where the "pain" is, then how will you make the proper "diagnosis"?
Wednesday, April 21, 2010
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Makes a lot of sense! Sometimes I think we make things more complicated than they need to be. Thx ;))
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