CREATING A MEMORABLE MEMORY

You've all heard the saying you only get one chance to make a first impression.

Each of you creates an impression when you meet with your clients for the first time.

You work hard, or should be, on creating a favorable first impression.

However, just as each of you creates an impression when you initially meet with your clients, you also leave a MEMORY with your clients once you complete the real estate transaction.

Are you working as hard on creating a favorable memory?


Have you ever had a waiter or waitress that provided outstanding service? One whose attitude and personality made the dinner much more
enjoyable? One whose attention to your needs both augmented and enhanced the overall experience?
Do you have a fond memory of that meal?

And then have you been to a restaurant where the server did what they were supposed to do; brought your food, filled your drink, asked if you needed anything, but did it in a way you would describe as simply doing their job?
How many of those meals have you had with really no memory of them at all?

Professional real estate agents strive to provide memorable level service, have memorable level communication, give memorable level issue resolution, and offer memorable level problem prevention.

If your former clients speak of you to other potential buyers and sellers, will it be a recommendation...or will it be a warning?

In other words, how memorable is the memory you are leaving behind?